Morty and Shelly Lefkoe
Back in 1984 my life was not going very well at all. I was a management consultant with very few clients. I was on my third marriage and we were arguing a lot. I had a two-year old baby girl and money was really scarce.
Right after New Year’s Day in 1985 I was on a plane from New York to California to make a consulting proposal to Carter Hawley Hale, a department store chain.
With over five hours without interruptions, I started thinking about why certain things in my life were such a struggle, especially money.
Editors note: Morty Lefkoe is president of The Lefkoe Institute and its co-founder with his wife, Shelly. He is the creator of a series of psychological processes (The Lefkoe Method) that result in profound personal and organizational change, quickly and permanently. Because TLM helps people eliminate their crippling beliefs, it has been used to achieve spiritual growth, improved health, profitable businesses, nurturing relationships, and financial success. Here you can access The Free Program from Morty Lefkoe to Permanently Eliminate The Belief of Your Choice.
Based on some books I had read and some workshops I had taken, I had gotten the idea that the difficulties in my life might be caused by my beliefs. This might seem obvious to you today, but at the time the idea was not as widespread as it is today.
Despite all the workshops and trainings I’d attended and the numerous books I’d read, I had never found a way to permanently change my beliefs
Well, I wondered sitting on the plane:
“If my life is the result of my beliefs, what did I believe that’s responsible for this pattern of struggle?”
Here’s what I came up with:
I had always seen myself as someone who never gave up. No matter what, I’d keep going. In fact, that was the one trait most people who knew me always acknowledged. So what did I actually believe?
Five hundred or so miles later I had found the answer:
Because I had a bunch of negative self-esteem beliefs, such as I’m not good enough and I’m not important, I had based my self-esteem on never giving up. I thought forging ahead no matter what is what made me good enough and important.
If the way people’s lives turn out is the result of their beliefs, I thought, what would show up in my life if I believed “What makes me good enough is overcoming obstacles”?
Obstacles, of course! Not success, because that wouldn’t give me an opportunity to demonstrate that I’d never give up. I needed obstacles to prove that nothing could ever stop me, which would make me a worthwhile person.
I continued to question. Why did I think that? By the time I landed I felt different, as if something profound had shifted in me, but I didn’t know what.
I made the business presentation I had flown to LA for and returned home the next day still musing over the remarkable shift I had experienced on the plane.
What Had Happened To Me? What Did It Mean?
I had just started trying to explain to my wife, Shelly, what I had realized on the plane, when the phone rang. It was Carter, Hawley, Hale, the company I had made my presentation to in LA.
I had gotten the assignment.
I hung up the phone and turned back to my wife Shelly. “It looks like I really did eliminate a belief, because the obstacles just disappeared. I got the assignment!”
But I had to find out exactly what I had done on the plane, because not only didn’t I have the belief anymore, something had changed in my life.
If a belief had made me perceive my life as full of obstacles, then helping other people eliminate beliefs could change how they perceived their lives and, ultimately, their behavior.
It took Shelly and me weeks of going over the notes I took on the plane to figure out the formula for eliminating beliefs. Then, using the process we formulated, I eliminated a bunch of negative limiting beliefs.
The beliefs I eliminated enabled me to look at my then desperate financial situation as an opportunity rather than a problem, and then find a way to take advantage of the opportunity.
I decided to totally change the type of consulting I had been doing, and started to help organizations eliminate the beliefs that were keeping them from necessary changes.
As a result, my associates and I were able to help several corporations dramatically increase their profits. Our own revenues reached one million dollars the following year. And over the next few years my wife Shelly and I helped over 13,000 people eliminate negative beliefs about themselves and the world so they could live better lives.
Since then I’ve been discouraged and disappointed by circumstances more times than I could possibly count. What has kept me going? The belief that there is a solution and I will find it. If I hadn’t gotten rid of the beliefs I had in my early 20s, such as “I’m not capable” and “I’m powerless,” I would have given up a long time ago.
The best-selling business book, Success Built to Last, reports that enduringly successful people “find it irresistible to try, fail, improve; then try again, fail again, and get even better.” Could you do that if you believed “Mistakes and failure are bad” or “I’ll never get what I want”?
What’s the difference between the millions of people who lose their jobs and get paralyzed by feelings of hopelessness and helplessness and the 600,000 last year who said, how can I monetize my skills and interests, and who then created a new business?
Only one thing: Negative beliefs about themselves and life versus positive ones.
How To Discard Your Negative Beliefs
I’m going to show you how to eliminate the beliefs that destroy your ability to find solutions and undercut your ability to take action, when circumstances are at their worst.
Before I do that I want to make some things clear:
First, eliminating just the few beliefs right after I created the process was not enough. I’ve had to eliminate additional self-esteem beliefs and some limiting beliefs about money I had picked up in my childhood, such as “I’ll never have enough money,” “Money is a struggle” and “I’m not deserving.”
Second, although it took me only a year to build a million dollar a year company back in 1985 after I created this process, eliminating beliefs did not automatically make me wealthy. I had a good product (helping people eliminate crippling beliefs), a good strategy for marketing the product, and a great team working with me. Without those things I probably would not have been as successful as I was.
I tell you this because I want you to know that I can’t guarantee that just eliminating the beliefs will make you money. There are too many factors involved in building wealth for any honest person to make that guarantee.
What I can tell you is that if you try my program for free today you’ll eliminate one important barrier to taking action and having the kind of mental attitude necessary to improve anything in your life, including your financial success.
We discovered the three beliefs that are the biggest barriers to having a positive attitude and taking the actions necessary to achieve abundance and any of your other dreams.
And I’m going to show you a technique to permanently eliminate the belief of your choice that’s better than the one I used on the plane 24 years ago … and it will take you only about 30 minutes.
Click Here to Get Access to The Free Program from Morty Lefkoe to Permanently Eliminate The Belief of Your Choice
After using this revolutionary process to banish one belief, you’ll be amazed by the new possibilities that open up for you in your life.
Thank you for allowing us to make a difference in your life.
To your success,
Morty Lefkoe
FinerMinds is hosted by 
Thank you for your help!
Your approach is intriguing. I’m looking forward to finding out what is stopping me from making the right decisions or choices in my life.
Thank u
I really enjoy ur article!
Emanuel Uk
You make it sound tantalizingly simple!
I have been so very fortunate in my lifetime and have had many wonderful mentors. One of my first jobs out of college was in a brass mill. One evening, we had an order that had to go out and they requested that I verify the hardness of the material. I did but forgot to take into account the curvature of the rod and told the planning department that they needed to anneal the material as it was too hard. The next morning when I came into work everyone was furious that I had messed up the order (it was too soft and didn’t meet the customer specifications) and people were really being nasty to me. I went into the superintendant and told him what I had done. He laughed and told me that no one else was willing to stay to do the test and that at least I had tried to do what was right. He proceeded to tell me that people who don’t do anything don’t make mistakes and our mistakes are our greatest learning experiences. I love that man and have made a point in my career to apply that lesson in all aspect of my life (with my son and co-workers and most importantly with myself). Decisions are often difficult and we often don’t make the right ones but not making a decision is a decision in itself that rarely leads us in the right direction. Don’t be afraid to make decisions. Learn from all of them and celebrate in the fact that they are our greatest learning experiences. Life is beautiful.
Hola Morty,
I can hardly wait to receive your information. You make it look as an easy step.
Thank you for sharing.
Alfredo from Mexico
Great article: direct, honest and informative…oh, and inspiring, too. Many thanks
Thank You for this inspiring article. It inspires us to take responsibility for our life experiences & creates a constructive mindset to make attempts to manifest our heart’s deepest desires.
We are the creature of our beliefs.
It would be nice if there were a blueprint
showing step by step on how to identify,
change and empower a new belief.
Thank you …it was a great experience …it realy change my feeling to understand that our mistakes are our greatest chans for learning any thing ..but in a dificult way …thanks..*
You are what you think you are. You will become to what you believe you are capable of. Learning to rely on your inner guide, your inner voice is not easy. What comes from ego, what from your higher self??
Programming my mind to align the intentions of my inner purpose. To be convinced, I have the talent to achieve my inner purpose. I am becoming one with my twinflame, our love becomes stronger every day.
I have to let go of my worries, fear, limiting believes to manifest
all I believe in, in this form.. I know I will be save with God
I think, nothing will happen on a constructive basis, if we do not recognize the power of our believes and realize we are creating our reality, We have to think, what we want to be…
This is in response to Hazwanld’s post asking for a blueprint showing how to eliminate a belief. We actually have such a blueprint and offer it for free at http://www.recreateyourlife.com, where you can eliminate one of your limiting beliefs.
The simplest way I know to start indentifing limiting believes comes from the habits of setting goals. When you work upon reaching your goal (for example, it could be “I make $15,000/month net profits in my business”) your mind could send messages like “Only lucky people get rich” or “There’s not enough money” or “Only the unethical get rich” and so on. If the goals you set are contradicted by these limiting beliefs, it could prevent you from reaching your goals. So, the next process is to reprogram your mind with new positive beliefs: affirming and visualizing the truth of the new believes is a process used by the best successful people I’ve ever met and by many students of personal development and law of attraction. It takes time and patience, but one thing is sure: it is extremely worthwile
for your life and for your bank account too! All the best
I can not send my info. How can I get access to this?
Regards,
Alfredo from Mexico
Hi Morty,
I can not send my info through your page http://www.recreateyourlife.com/
Is there any other way?
Best regards,
Alfredo from Mexico
Thank you for giing me hope after 68 years of a struggling life. Now all I need is the money to purchase the help so openly offered.Over the last week all my blockages are being addressed with help from “somewhere” through cyberspace. Many thanks I am using your free trial offer Rose
Thank you for helping me think in a a whole different way.No wonder I’ve been stuck in the negative ways I’ve been living,Glad I’ve found a leader to help show me a better way!
Thank You
Tammy
Bring it on, please
Morty, I just eliminated a belief using your system. Where have you been all my life?!! A perfectly simple technique has left me feeling more empowered, lighter and in control. I AM THE CREATOR OF MY LIFE! Thank you, thank you, thank you! Now I’ll manifest what I need for your complete program.