I'd like to share a valuable principle with you. It's something I've taught to many business owners and executives I've worked with. This principle may go against the grain of some of your beliefs about time and the best way to get things done. Because of that, I ask you to keep an open mind.
Multitasking is a myth. It just plain doesn't exist.
Does that shock you? Multitasking has become something of a heroic word in our vocabulary. Many executives pride themselves on their ability to "multitask". Recent job descriptions that I have seen even ask that potential employees have the ability to multitask. A current national commercial sings the praises of multitasking. However, multitasking, as most people understand it, is deceptively counter-productive. Multitasking is tremendously costly. Multitasking hurts us every time we attempt to engage in it.
Dave Crenshaw’s mission is to help you get more time. Dave has shown business leaders worldwide how to uncover hidden hours every day and increase their per-hour worth. Dave is a frequent radio guest on stations throughout North America. He is the author of The Myth of Multitasking: How ‘Doing it All’ Gets Nothing Done, a time management bestseller reviewed in TIME magazine
Click Here to view the video from Dave and start changing your productivity, life, and the quality of your time >>
Background Tasking - Killing 2 Birds With One Stone
I should clarify a few definitions. When I speak of multitasking as most people understand it, I am not referring to doing something completely mindless and mundane in the background such as exercising while listening to a CD, eating dinner and watching a show, or having the copy machine operate in the background while you answer emails. For clarity's sake, I call this "background tasking".
Switchtasking - A Neurological Meltdown
When most people refer to multitasking they mean simultaneously performing two or more things that require mental effort and attention. Examples would include saying we're spending time with family while were researching stocks online, attempting to listen to a CD and answering email at the same time, or pretending to listen to an employee while we are crunching the numbers. What most people refer to as multitasking, I refer to as "switchtasking." Why?
Listen. Every major player in history and business has this one thing in common:
I stumbled upon this article and was taken aback by it.
